14 available actions

What your AI agent can do in Semrush MCP

Access live Semrush SEO, keyword, backlink, traffic, market, project, and competitive intelligence data through Semrush's official hosted MCP server. This page lists every available action. Your agent only receives the actions and permissions required for the role you approve.

Common starting points

  • Get report schemaGet parameters for a report.
  • Execute reportExecute any Semrush report.
  • Paid search researchPaid Search Analytics: keywords that trigger a domain's paid search (Google Ads) results, ad positions, CPCs, traffic estimates, unique ad copies with titles and…
  • Audience researchAudience Analytics: visitor profile of a domain — demographics (age, gender, income, education, household size, occupation), audience interests, visitor geography by…

Browse all 14 actions by capability

Open a capability to see every supported action and its description.

Find & reviewLook up and review existing recordsView 1 actionHide actions
  • Get report schemaGet parameters for a report.
Update & manageChange and manage existing recordsView 1 actionHide actions
  • Execute reportExecute any Semrush report.
Other actionsSpecialist and administrative actions.View 12 actionsHide actions
  • Audience researchAudience Analytics: visitor profile of a domain — demographics (age, gender, income, education, household size, occupation), audience interests, visitor geography by…
  • Backlinks researchBacklink Analytics: for a single domain's link profile — backlinks, referring domains and IPs, anchor texts, geographic and TLD distribution, Authority Score breakdown…
  • Competitors researchCompetitive Research: find who competes with a domain in organic search, paid search, and Google Shopping (PLA); compare keyword overlap and backlink profiles between…
  • Domain overviewDomain Overview: high-level counters for a domain, subdomain, subfolder, or URL — Semrush Rank, keyword/traffic/cost totals, PLA, SERP Features.
  • Keyword researchKeyword Analytics: look up any keyword — search volume, CPC, competition, keyword difficulty, SERP results (organic and paid), related keywords, broad match variations…
  • Organic researchOrganic Search Analytics: the actual keywords and pages a domain, subdomain, or URL ranks for in organic search (position, volume, traffic).
  • Paid search researchPaid Search Analytics: keywords that trigger a domain's paid search (Google Ads) results, ad positions, CPCs, traffic estimates, unique ad copies with titles and…
  • Position trackingPosition Tracking: ongoing rank monitoring within pre-configured project campaigns — track how a domain ranks for targeted keywords over time, daily position changes in…
  • ProjectsProject Management: list and inspect your Semrush projects (campaigns) — each project's ID, name, and tracked domain, plus which tools are enabled.
  • Shopping researchShopping Analytics: keywords that trigger a domain's Google Shopping (PLA) ads, ad positions, traffic estimates, and unique product listings with titles and prices.
  • Site auditSite Audit: technical SEO health analysis within pre-configured project campaigns — crawl a website to find errors, warnings, and notices, site health score, page-level…
  • Traffic overviewTraffic Overview: website traffic volume and engagement — total visits, unique visitors, pages per visit, bounce rate, visit duration, daily/weekly trends, acquisition…

Connection record

A connection you can control.

Sign-in
OAuth sign-in
Setup
Sign in with your own Semrush MCP account. Access is limited to the work agreed for the role.
Boundaries
Only the approved role and actions.
Off switch
Revoke the connection from your account.

FAQ

Before you connect Semrush MCP

How does the agent connect to Semrush MCP?
You sign in with your own Semrush MCP account. Permissions are limited to what the agent needs, the connection is health-checked, and you can revoke access from Semrush MCP at any time.
What can the agent actually do in Semrush MCP?
The page above lists the 14 actions currently available through the Semrush MCP connection. The role determines which of those actions the agent may use, and write access is only enabled when the workflow needs it.
Is Semrush MCP included in my plan?
Connections are priced per tool on top of the base plan. Some are included and some are premium. See pricing for how connection charges work.
How long until Semrush MCP is ready?
Timing depends on the sign-in method, permissions and workflow being connected. We confirm the scope and setup plan before enabling the connection.

Bring the workflow together

Ready to put Semrush MCP to work?

Start with the responsibility you want off your plate. We’ll map the connection and the boundaries around it.

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