Connect Msg91 to your AI agent

Messaging 8 actions available

MSG91 is a cloud communication platform offering secure and robust APIs for SMS, WhatsApp, Email, Voice, and more, enabling businesses to connect with their customers across multiple channels.

We set up the connection using your own Msg91 account, with keys you control, and keep it running. Your agent picks it up and starts doing the work.

Book a setup call → See pricing
Actions

What your agent can do in Msg91

Each one is a real action the agent can take on its own, the same things a person clicking around Msg91 could do. Read-only by default; write actions are confirmed against your policy.

  • Create User Events Create and track user events in MSG91 Segmento for customer behavior analysis and segmentation. Use this tool to record user actions and behaviors such as logins, purchases, page views, button clicks, or any custom even…
  • Get Event Types Retrieves all event types configured in MSG91 Segmento. Event types represent different user actions and behaviors that can be tracked (e.g., purchases, signups, page views). Use this action to discover what events are…
  • Get Failed Events Retrieve failed user events from a MSG91 Segmento campaign. This tool fetches events that failed to process during campaign execution, helping you identify and debug issues such as validation errors, invalid recipients,…
  • List Campaigns Tool to list all campaigns in Segmento. Use when you need to retrieve campaigns with pagination support.
  • Resend OTP Resend OTP to the same mobile number via text message or voice call. Use when the original OTP was not received or expired, and the user needs a new code sent to the same number.
  • Send OTP Tool to send OTP (One-Time Password) to a mobile number using a pre-configured MSG91 template. Use when you need to verify user phone numbers for authentication, account registration, password reset, or transaction conf…
  • Send SMS via Flow (V5) Send SMS messages using pre-defined templates via MSG91 Flow API v5. Use when you need to send template-based SMS with dynamic variable substitution to single or multiple recipients. Templates must be created and approv…
  • Verify OTP Tool to verify an OTP (One-Time Password) sent to a mobile number. Use when you need to confirm that the OTP code entered by the user matches the one sent via Send OTP API.
Setup

How we connect it

  1. 1

    Connect your account

    You create a key in Msg91, a key you create and control, and paste it in once. It lives in a secrets store on your server, not with us.

  2. 2

    Set the guardrails

    Read-only by default. You choose which write actions the agent may take, and anything outside that policy gets confirmed with you first.

  3. 3

    We keep it running

    Health checks on every connection, updates handled for you, and we watch the first week of activity to make sure the work lands.

FAQ

Msg91 questions, answered.

With a key you create and control. You paste it in once, it is stored in a secrets store on your server, permissions are scoped to the minimum the agent needs, and you can revoke it at any time.
The actions Msg91's API allows, the same things a person clicking around the app could do. Connections start read-only by default; write actions are confirmed against the policy you set before the agent takes them.
Connections are priced per tool on top of the base plan. Some are included, some are premium. See pricing for how connection charges work.
Standard tools are ready inside 7 business days of the setup call. We test the connection end to end, walk you through how the agent uses it, and watch the first week of activity.

Ready to put Msg91 to work?

Tell us what your team runs on. We set up the connection, secure it, and your agent takes it from there.

Book a setup call → Browse all integrations

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